“Wherever I go, I act like I belong. People don’t question me. If you apply that to your life, when you’re traveling, it changes everything.” In our interview with Craig Carter, the founder and developer of CIPHER Methodology, we discuss travel security and connections you can make with others while away from home. In addition […]
The Scout motto is “be prepared.” It’s such a perfect statement for boy scouts and girl scouts alike, because it encompasses the wide variety of tasks and situations that young people face as part of the program. Being prepared, however, isn’t just appropriate for children…it’s an important principle to carry throughout life. For business executives, preparedness can take the form of a travel safety app for corporate travelers.
Here are a few scenarios when it comes to travel security and the use of apps for it. A corporate employee books business travel, and two days before her departure she reads online that civil disturbances are causing problems in that region. A C-level executive is scheduled to attend meetings in a high-risk overseas location. An employee has been temporarily assigned to work in an overseas city, and as he is reading about the location on a travel site he realizes he will be there in the height of its storm season. Continue reading
It’s sad, but true: the world in 2018 is a far more dangerous place than it has ever been. Terrorists abound, and most of them are very happy to kill themselves as long as they can kill a few other people in the process. Continue reading
When it comes to branding products cool is #1. But what’s cool? Depending to who you are marketing to, that can change quickly. For a hipster, cool is a stingy brim hat and a wooden bow tie. For a 7 year old girl, cool is a mermaid tail blanket. How popular a brand is can be in the eye of the beholder. Continue reading